Written by Sharon on .

What is a Domain Name?

The first step to building your online brand is to register a domain name that reflects your company. A domain name is the address of your website that people type in the browser to visit your website. For example, www.moja.com.au

In simple terms, if your website was a house, then your domain name will be its address.

Choosing the best domain name

Domain names play a very important role in your website’s identity and success. This is why it’s important for you to carefully think about the domain name you choose.

Here are some general tips to keep in mind when searching for a domain name:

  1. Make sure that your domain name is easy to pronounce, spell, and as short as possible.
  2. Stick with the .com.au extension because most users find them easier to remember than any other domain extensions.
  3. Use your keywords and brand name in the domain name search. For example, stargardening.com.au is more SEO friendly, than stargardeningcompany.com.au
  4. Do not use numbers or hyphens in your domain name. It makes them harder to pronounce and difficult to remember

What happens to my domain name once its registration expires?

Unless you renew your domain name, it will automatically expire after the registration period you have paid for. Some domain name companies offer a grace period to renew your registration, but it is not guaranteed, and you can lose control of your domain name if you let it expire.

Purchasing a domain name through Moja

Registering a domain name is a simple enough process and provided as a service by many providers. There are many things with ongoing management that should be considered for selecting a provider. At Moja we provide domain name registration and website hosting to provide a seamless experience for getting your online services up with ease.

Benefits of using Moja's Domain Name Registration Service

With our domain name registration we provide:

  • Assistance in selecting the best domain name for you
  • We can set up your domain name on your behalf
  • Ongoing and easy to contact for support and assistance
  • Renewal emails we personally review and notify you when domains are about to expire.

We have your back when it comes to keeping your business effectively online. Our reputation rests on the work and services we offer and we want to put our best foot forward. Because we know working with the right team we can all grow together.